Archive › Generations

Millennials in the Workplace: an article on 60 Minutes

Tweet This 3 minute intro to a full 60 minute programme does a great job of identifying, and connecting with, some of the challenges that the Millennial generation bring into the workplace. They ARE different, and we will have to shift […]

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Digital Natives and the new normal of socialising

Tweet I was recently in a conversation with a person who recounted an experience with her two teenage Digital Native Children. [Digital Native: A digital native is a person who was born during or after the general introduction of digital technologies […]

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Happy People

Keeping Generations @ Work

Tweet Understanding and connecting with people older and younger than yourself We don’t all see the world in the same ways. In today’s world, we’re confronted all the time by diverse ways of thinking and acting. To be successful in […]

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Understanding the Gen Y Quarter-life Crisis and what all of it means for you

Tweet Quarter life is a stage that runs through a person’s twenties, and possibly into the very early thirties. Some academic writers have aligned it with Erik Erikson’s Intimacy vs Isolation stage in human development theory. Intimacy vs. isolation – […]

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How Generation X Ruined the World

Tweet This article originally appeared on vice.com (original on link below). Written by Theis Duelund How Generation X Ruined the World   Reality Bites Screenshot via YouTube user thecultbox Hey, did you hear about the western Antarctic ice sheet? The melting there […]

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Boomer purchases and Gen Y coolness – Get Boomers to spend by impressing their kids

Tweet I was recently in a conversation with a dealer principle in a motor dealership.  He recounted how many of his sales people have a two stage process to the purchase of a car by a Baby Boomer. The Boomer […]

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Loyalty: Red and Blue on Merseyside and what we can learn about loyalty

Tweet As I write this I am sitting in quaint little coffee shop on Liverpool’s main street, one minutes walk from The Cavern where it all started for The Beatles. As I watch people walk by on what is a […]

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On air

[Listen] Keith talking on Generation Gap on Talk Radio 702

Tweet Keith was interviewed by John Robbie on 702 Talk Radio this morning. You can listen to the sound clip here (5.43min).  

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A Brave New World: But what about my kids?

Tweet The world that is emerging all around us is both exciting and scary in equal measure.  Business, political and societal leaders are working hard to understand the implications of disruptive forces and shifting market conditions.  But once we’ve put […]

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Gamification and your life

Tweet One of the trends TomorrowToday has been tracking for several years is that of Gamification. Simply put, this reflects that reality that just as social networking, search engines, and online media have changed the way we live, so too […]

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Your next step: Thinking like a Futurist in 2014

Tweet It is that time of year again when everyone is having their say about the likely trends that will dominate or surface during the course of 2014. Recent editions of Time, Fortune and the Economist have all run lead […]

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Understanding different generations and why this is important.

Tweet We are living in a world of paradox, and leaders need to start developing frameworks to deal with this paradox; frameworks of understanding. Generational Theory helps us understand the value systems of each generation. Values drive behaviour and understanding […]

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