TomorrowToday

I love it when clever people come up with simple ideas that change the way the world works. This example we will look at today is a subway advertisement that turned a South Korean subway into a supermarket. The execucution is so simple. Life size banners that display supermarket brands with QR codes on each [...]

For those of you who read my Blog post at www.tomorrowtoday.co.za written on the 22 April on customer service, which referred specifically to my experience buying an ix35 from Hyundai, I thought I would provide you with an update three weeks on. For those of you who did not read my Blog post on the [...]

I am a firm believer that every person hasa certian level of digital integration in their lifestyle. The is something in almost all of us that uses the digital landscape in someway or another. This is what excites me about digital media – its different for everyone. Each person experiences the digital landscape in their [...]

Business to Business need lead generation focused websites Business leaders, in a recent study, cited company websites as the main source of information when looking at a business to business purchase. Company websites were used more than trade magazines, search engines and social media. The business decision makers are telling us the story that with [...]

Social media guru’s the world over will tell you that if you want to get into social media do your best not to own your content. This is a difficult concept to understand. Control is all we know. How can something benefit me if I don’t make sure it does? Well this video from TED [...]

I wrote about this on my blog a few weeks ago and thought it was worth sharing withthe connection economy audience as well. Youtube is often under the microscope regarding it copyright issues. Essentially uploading copywritten material (TV and Music) can can have a large impact on bottom line for specific industries. YouTube has finally [...]